CPA Business Environment and Concepts (BEC)

Certified Public Accountant Business Environment and Concepts examination.

Basic Concepts

Economic Concepts and Analysis

Exploring Economic Fundamentals

Economics is the study of how people and organizations make choices with limited resources. In business, understanding economic concepts helps accountants analyze trends and make informed decisions.

Supply, Demand, and Markets

The interaction of supply and demand determines the price of goods and services. When demand increases and supply remains constant, prices rise. When supply increases and demand remains constant, prices fall.

Types of Markets

  • Perfect Competition: Many sellers, identical products.
  • Monopoly: One seller controls the market.
  • Oligopoly: Few sellers, potential for collusion.

Application to Business Decisions

Economic analysis helps companies forecast demand, set prices, and plan production. Accountants use these concepts to advise management on strategy.

Key Takeaways

  • Elasticity measures how demand changes with price.
  • Macroeconomics and microeconomics both impact business.

Examples

  • A firm raises prices when demand for its product outpaces supply.

  • A company analyzes market structure to decide whether to enter a new industry.

In a Nutshell

Economics provides the toolkit for understanding business environment, pricing, and market behavior.

Key Terms

Elasticity
A measure of how quantity demanded or supplied responds to changes in price.
Supply and Demand
The relationship between the amount of a good or service available and the desire for it.