Common Core: 12th Grade English Language Arts

This subject focuses on developing advanced reading, writing, and analytical skills essential for college and career readiness.

Close Reading and Literary AnalysisAdvanced Argumentative WritingResearch Skills and Source Evaluation
Rhetorical Strategies and Effective CommunicationSynthesizing Multiple Texts and PerspectivesAdvanced Literary Criticism and Theory
College and Career Readiness: Writing Resumes and Cover LettersEffective Presentations and Public SpeakingCritical Reading of Media and Digital Literacy
Effective Annotation and Note-TakingTimed Writing and Test Preparation
Close Reading and Li...Advanced Argumentati...Research Skills and ...Rhetorical Strategie...Synthesizing Multipl...Advanced Literary Cr...College and Career R...Effective Presentati...Critical Reading of ...Effective Annotation...Timed Writing and Te...
Advanced Topics

Rhetorical Strategies and Effective Communication

Mastering the Art of Persuasion

Rhetoric is the art of using language to influence or persuade. Understanding rhetorical strategies—like ethos, pathos, and logos—helps you craft stronger arguments and spot persuasive techniques in speeches, ads, and articles.

Core Rhetorical Appeals

  • Ethos: Credibility or ethical appeal.
  • Pathos: Emotional appeal.
  • Logos: Logical appeal.

Applying Rhetoric

You’ll analyze famous speeches, write your own persuasive pieces, and practice speaking skills that command attention.

Beyond the Classroom

Effective communication and rhetorical awareness are essential in leadership, marketing, and everyday life.

Examples

  • Analyzing how Martin Luther King, Jr. uses repetition and emotion in 'I Have a Dream.'

  • Writing a speech for student council using ethos, pathos, and logos.

In a Nutshell

Rhetorical strategies help you persuade and communicate with impact.

Key Terms

Ethos
An appeal to the speaker’s credibility or character.
Pathos
An appeal to the audience’s emotions.
Logos
An appeal based on logic or reason.
Next
Synthesizing Multiple Texts and Perspectives